A Solution to Crappy Airplane Food?

It seems like a crafty German may have a solution to the age-old problem of crappy in-flight meals.  This rather unusual item moving around the baggage carousel at the Munich airport is, I believe, a huge pair of Weisswursts with mustard.  While this is certainly better tasting than what is served on the plane, you do have to wonder what's the point, if you don't bring the food with you, but instead check your meal with your baggage.  At least your luggage can't be confused with anyone else's.  Unless Samsonite now sells a Brats-and-Sauerkraut line of luggage.